Leave Vietnam for merely half a year and sometimes one will just be
shocked by how many things have managed to change in such little time.
But if he asks what has mostly stayed the same, 20 years plus after the
country rejoins the world, the answer is likely going to be the wet
market.
More than 70% of the country’s population is still
employed in the agriculture sector. Hanoi, Ho Chi Minh and other big
cities of Vietnam all have their “green perimeter” in which farmers grow
their crops and herd their livestock. The close proximity allows for
fresh produce to come in the cities everyday, in a matter of few hours.
This makes for no shortage of recently-butchered meats and just-picked
vegetables (see how much grocery costs in Vietnam).
Vietnam wet market and grocery
The
majority of these foods are sold at wet markets scattered across towns.
Big cities like Hanoi often house up to hundreds of such open fairs,
which range in size, from small gatherings that take up only a few
square yards, to several-hectares ones in some places like Hanoi’s
all-too-famous Thanh Cong market.
A good chunk of the wet market
is devoted to fresh produce. One does not come to such market for
processed or packaged food. The commodities are mainly of fresh nature.
There certainly are other oddities being sold, from bath products,
silverware, to on-the-spot snacks and dried food, but “the Gods”, as
Vietnamese customers are often referred to, like to have them fresh.
This can explain why “Have it your way” Burger King finds it hard to
live up to its own promise on the other side of the globe.
It is
almost magical that the wet market comes into existence. Most are
situated in residential areas, without official permission. People often
have to close off entire streets to make room for the meets. While
inconvenient to some, this offers great opportunities for most, as fresh
food is sometimes only a walk down the stair away. For many who live in
busy quarters, as traffic remains a head-aching problem, having to
commute 2 hours a day to get food is simply out of the question.
Wet
markets often meet very early and many sellers leave as soon as the
women of modern Vietnam take off their aprons and head to work. Night is
day for some farmers who often bring in their produce as early as 3 or
4am. The night dew adds a touch of beauty and that hint of freshness,
but the main point is the lower temperature works to keep the food
unspoiled. The fact that Vietnamese maintain their appetite for fresh
food makes for a rather seemingly bizarre lifestyle. People get up early
to go to markets, and to many that one hour wandering around is the
only exercise they ever need. Hot breakfast served fresh after workout
included.
Early morning market in Vietnam
Wet
market not only serves the intended purpose well, gradually it has also
grown into one important part of the Vietnamese culture, a tradition of
sort. It has become a place where people meet and talk, enjoy the sight
of familiar faces, and blend in with the flow of life. They come to
indulge in the sights and smells, and bask in the glory of all that is
so familiar yet so rich in culture. They are here to remind themselves
that this is what the people have been doing for thousands of years.
Many come just for the experience. There is even a specific term, chợ
Tết (Year’s end meet), for which the very sound brings excitement to the
Vietnamese. Chợ Tết has established itself as a staple of the
Vietnamese Tết holiday. As noisily soulful as the market already is, Tết
brings it to a whole new level, one that even the diehard fans find
hard to fully explain to a foreigner. Among many others, chợ Tết is a
cultural event of such significance that one simply can not miss during
the period.
Good thing has to come to an end too. As major cities
are undergoing major renovation, the wet market is seen as somethTing
of the past and not befitting the modern images of Vietnam’s new
economic powerhouses. Many are being disbanded, others moved and
downsized. Skyscrapers and supermarkets, dry soulless hard concrete as
they are, slowly replace the old joyful ground. Questions are being
raised and opinions voiced as to whether to keep up with progress or to
retain such unique identity. The debate rages on while some keep on
tearing down pillars of traditional importance.
It is a
difficult task to mix the old and the new. In the meantime, Vietnamese
are happily enjoying what fresh food they can, while they still can.
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